Sometimes you may notice a sudden spike in brand mentions in your Brand Radar report:
To determine the most likely cause, please check through the most common reasons:
Ahrefs has made a sudden change to our prompt database
We are always finding ways to improve the AI prompt database. Occasionally this means that there will be a larger than usual increase in prompts in our library. In such cases, look out for two things that happen:
All brands in your report (both yours and your competitors) increase in mentions at the same time, and you notice this with brands in other industries too.
The spike starts just after a date where we've added a note specific to our platform on the main AI visibility chart in Brand Radar:
Nesse caso, considere que o pico provavelmente se deve à mudança específica que está acontecendo na plataforma Ahrefs, e não aos próprios LLMs.
Por outro lado, um aumento de prompts no nosso banco de dados pode não garantir um pico nas menções à sua marca, já que algumas marcas podem aparecer mais em prompts já existentes do que em novos.